Splitly: Discontinued — Split Testing Now Lives Inside Jungle Scout

Splitly was previously known for algorithmic split testing, automated pricing optimization, and keyword rank tracking for Amazon sellers. As of September 15, 2021, Splitly has been officially discontinued. The splitly.com domain now redirects directly to Jungle Scout, which states it has "seller features to manage every aspect of your business," including the split-testing functionality Splitly was known for.

What Splitly Used to Do

Before discontinuation, Splitly offered algorithmic A/B split testing for Amazon listings (testing prices, titles, images, and other elements against each other), automated pricing optimization, and keyword rank tracking — helping sellers make data-backed decisions about listing changes rather than guessing.

What to Use Instead

Jungle Scout, which acquired Splitly, has since integrated split-testing capabilities into its broader platform (see the Jungle Scout entry elsewhere in this guide for current product details). Sellers specifically looking for standalone Amazon A/B testing tools with functionality similar to the original Splitly should also evaluate options like CashCowPro, which includes A/B testing for pricing, titles, and images as part of its broader analytics suite.

Frequently Asked Questions

Is Splitly still available? No — Splitly was discontinued on September 15, 2021, and splitly.com now redirects to Jungle Scout.

What replaced Splitly's functionality? Jungle Scout, which acquired Splitly, now offers split-testing features as part of its main platform.

What did Splitly originally do? Algorithmic split testing for Amazon listings, automated pricing optimization, and keyword rank tracking.

Are there other Amazon A/B testing tools available today? Yes — CashCowPro is one active alternative offering listing A/B testing (pricing, titles, images) as part of a broader analytics platform.

Bottom Line

If you're researching Splitly, note that the product no longer exists independently — its split-testing capabilities are now part of Jungle Scout, which acquired the company in 2021.